Travel is one of the most popular online purchases. Even people who would never think of buying books, music, clothes or groceries online won’t hesitate to research destinations, buy tickets and even book hotels online. Somehow travel and the internet are a marriage made in heaven. And good travel content is what makes that marriage work.
Content is Queen
And it’s not just because you need good need travel content for optimum SEO. Potential travellersÂ really need good information. They needÂ up-to-date, accurate, relevant travel contentÂ in order toÂ make meaningful and informed decisions. And if they can’t make meaningful decisions, they won’t make purchases.
I have written loads of travel guides (on paper) since long before travel web sites were even dreamed of. And I do a lot of indexing, whichÂ is all about figuring out how people look for information. And I use this experience when writing travel guides, and travel content.Â So, if youâ€™re looking for well structured, well written, accurate, useful and entertaining content about southern Africa,Â contact me.